Gravity Garden Website Design

Ayla

Ayla Parisi

Gravity Garden

Arboriculture: a website designed to stand out

About

Marco is a certified Tree Climber with a deep passion for tree care and preservation. Through Gravity Garden, his company, he provides specialized services in pruning, maintenance, safe tree and stump removal, and tree climbing to reach challenging areas.

Challenge

Marco wanted to elevate his brand with a website that conveyed professionalism and expertise — something that would clearly set him apart from his competitors. He envisioned a modern, structured design inspired by the clean and refined aesthetics of South Tyrolean hospitality websites. A key goal was to communicate that he’s not just a gardener, but an arborist — someone who cares not only for the appearance of trees, but also for their health and safety.

Process

We started by defining the visual identity: clean typography, a palette of natural greens, and an orange accent inspired by his work uniform — a subtle nod to safety, a core value in his profession. Once the style was established, we moved on to the wireframe and then to full development on Webflow, ensuring a clear and functional structure throughout.
Gravity Garden's style guide and wireframe
Gravity Garden's style guide and wireframe

Result

The new Gravity Garden website reflects professionalism, precision, and trust — qualities that make Marco stand out in the arboriculture field. He was thrilled with the final result, and together with Fabio Guercio from MUITO.digital, we’re now developing a marketing and social strategy to further grow his business.
Gravity Garden's website
Gravity Garden's mobile website
Gravity Garden's mobile website
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Posted Oct 6, 2025

Designed a professional website for Gravity Garden to enhance brand identity.

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Timeline

Feb 14, 2025 - Apr 23, 2025