Estela: Brand, IG

Darya Batyr

Brand Designer
Logo Designer
Social Content Design
Adobe Illustrator
Figma
Instagram
Logo Design

Estela is a jewelry brand from sun-kissed Spain, creating unique pieces with impeccable style and a tender heart. The branding reflects their artistic, custom-made, designed-to-order philosophy.

Creative Services ✨

  • Creative Direction
  • Brand Identity Design
  • Social Media art Direction
  • Packaging Design
  • Print collateral Design

Scope of Work 👀

  1. Creative Direction:
    • Crafted a creative direction that mirrors the sunlit spirit of Spain, encapsulating Estela's artistic approach and commitment to crafting bespoke, made-to-order jewelry with a tender touch.
  2. Brand Identity Design:
    • Designed a captivating brand identity that harmonizes Estela's artistic vision, blending unique style with a personalized touch that resonates with discerning clients.
  3. Social Media Art Direction:
    • Developed a social media art direction that captures the essence of Estela's sun-kissed philosophy, creating an inviting online presence that reflects the brand's warmth and individuality along with a simple set of social media templates for text based posts.
  4. Packaging Design:
    • Created packaging designs that embody the brand's commitment to artistry, ensuring that each piece is presented with elegance and care, enhancing the overall customer experience.
  5. Print Collateral Design:
    • Developed print collateral that extends Estela's artistic narrative, providing a cohesive visual identity across promotional materials and enhancing brand recognition.



Business cards & Social Media Templates

The Estela Sun-Kissed Artistry project resulted in a brand identity that encapsulates the warmth, style, and bespoke nature of their jewelry. From creative direction to print collateral, every element reflects Estela's commitment to crafting personalized, artful pieces.

The simplicity of this is gorgeous!

Key Achievements 👏 :

  • Captivating brand identity that mirrors Estela's artistic and tender-hearted philosophy.
  • Engaging social media art direction that resonates with clients seeking unique, sun-kissed jewelry.
  • Thoughtful packaging design that enhances the presentation of each bespoke piece.
  • Print collateral designs that elevate brand recognition and extend Estela's artistic narrative.



Jewelry Pouch Design & Thank You cards
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