Health Insurance - Redesign

Note: Logos have been blurred to protect identity of organisation.



With the new digital brand rolling out my client saw an opportunity to uplift the get a quote experience. A key goal of this uplift was to increase conversion rates. Some problems that needed to be address was the comparison between products and price inconsistency.



Users are first asked a set of questions in order to get a price/quote.



Plans page. Note: placeholder copy.

Mobile responsive layout.