Led creative strategies for Minieme, a baby skincare brand
Miniemie is a skincare brand dedicated to baby care, offering a range of products from body creams to shampoos. I had the opportunity to work as the Creative Head for the brand where I led the development of creative strategies for their baby product line.
My role:
Managed the brand’s social media presence on Instagram, Twitter, and Facebook.
Created content calendars to align with the content strategy.
Executed paid ads on Instagram to drive product purchases.
Designed user journey mapping to optimize website conversion rates.
Conducted influencer marketing campaigns to enhance brand reach and engagement.
Below are some links showcasing my contribution:
Few Influencer collaborations:
Note: The brand has been shut down due to the founder's personal reasons. You can see my website blogs via the link provided below.
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Posted Aug 25, 2024
I had the opportunity to work with Miniemie, a brand specializing in non-toxic baby skincare. I managed their social media presence across all the platforms.
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