Empowering Women's Safety with a Secure and User-Centric Website

Bea Oliveira

Product Researcher
Product Strategist
Software Engineer
Figma
PHP
WordPress

Client: Women's Shelter Organization

Challenge: Our client, a Women's Shelter Organization, approached us with a critical mission: to create a new website that not only showcased a fresh and engaging design but also prioritized the safety and security of its vulnerable audience. The website needed to collect user location data for shelter recommendations, without compromising user safety. Additionally, it required a quick "panic button" feature to instantly conceal the site and clear browsing history in case of an emergency.
Solution: As the Lead/Staff Software Engineer for this impactful project, I spearheaded a collaborative effort to address the unique challenges presented by the client.
Client Consultation: I engaged in in-depth discussions with the client and their women's safety expert to identify and prioritize essential features. This dialogue laid the foundation for a solution that balanced aesthetics with security.
User-Centric Design: Collaborating with our designer, I conducted user interviews to gain insights into user preferences and needs. This invaluable feedback shaped the website's final scope, ensuring it catered to the organization's target audience effectively.
Team Coordination: I orchestrated seamless teamwork, coordinating efforts with other developers on the project. This collaborative approach facilitated a holistic development process.
WordPress Expertise: Leveraging the WordPress ecosystem, I crafted a secure and user-friendly website that met all safety requirements without compromising on the aesthetics and functionality.
Results: The outcomes of this project were transformative:
Enhanced Safety: The website successfully collected user location data while implementing stringent safety measures to protect the user's identity. This included ensuring data could not be stored, a quick "panic button" for immediate site concealment, and automated clearing of browsing history upon site closure.
User Satisfaction: The user-centric design approach led to a highly engaging and accessible website, garnering positive feedback from the shelter's audience.
Empowering Vulnerable Individuals: By prioritizing both aesthetics and safety, we empowered the organization to better assist and protect women in need, contributing to their overall well-being and security.
This case study exemplifies our commitment to tackling complex challenges, blending creative design with robust security measures, and making a meaningful impact through our work. We are dedicated to applying these principles to future projects and look forward to bringing our expertise to your next endeavor.
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