Quench Brand Identity Creation

Quench is a passion project where I took on the full scope of brand creation, developing a cohesive visual identity from the ground up. I designed the logo, defined the color palette, typography, and visual language, and compiled everything into a detailed brand book. The goal was to create a modern, refreshing identity that captures the essence of the brand while maintaining versatility across different applications. This project allowed me to explore my creative process in depth - from concept development to polished execution - and showcase my ability to build a complete, strategic brand system.