Therapist Marketing Support | Social Media, Courses & Email

Anasa Counseling wanted her digital presence to reflect her authentic brand voice and create engaging experiences across social media, course content, and email. I delivered a full content strategy, a redesigned course, and a branded email newsletter that aligned with her calming, grounding therapy style.

Her content felt plain and disconnected from her voice. Social posts lacked personality, her Mastering Relationships course was self-designed with poor formatting and no visuals, and her email newsletter was simple and uninspiring. None of it reflected her true brand identity or connected strongly with her audience.

I created a monthly social media content calendar with ideas based on trending topics and her audience’s needs, paired with custom Canva graphics that reflected her grounded and calm style. I completely redesigned her Mastering Relationships course into a beautiful 150+ page digital PDF with assessments and quizzes, professional layouts, and aligned visuals. Finally, I designed a branded Mailchimp newsletter that inspired readers and carried her authentic voice.

Her online presence now feels consistent, engaging, and true to her brand. Social media content connects more deeply with her audience, her course is professional and visually compelling, and her email newsletter not only looks beautiful but also encourages readers to engage. Together, these changes strengthened her brand identity and made her digital marketing more effective.