Winning WordPress Website For A Local Automotive Business
Adam Sun
Like this project
Posted Mar 13, 2025
Sites Delight's team helped Wraptitude communicate their premium quality of work and attract 615% more leads with web design and SEO.
How we Helped Wraptitude Increase Leads By 615% With Web Design And SEO
580% Increase in the top 3 ranking Google search terms
50+ monthly contact form submissions from their website
700% increase in organic website visitors
- Rex Ngan, Owner at Wraptitude
Local Business Website Marketing Success
Wraptitude is a premium car wrap brand in Markham, Ontario, specializing in automotive enhancement without compromising on quality or aesthetics.
The Challenge
Increasing website visitors and turning them into customers
Wraptitude had a successful Instagram that caught the eye of the Toronto people, but when they wanted to buy and visited the site, they dropped off faster than you can say “sayonara”…
Their website was outdated and losing customers – like an old Nokia flip-phone, it was just unappealing.
Sites Delight Studios came in to help:
We crafted an eye-catching design that screamed “premium” and “exclusive.”
Wrote persuasive website text that turns visitors into paying customers.
Audited their SEO to increase their organic website traffic.
After a one-on-one consultation with the Wraptitude team, we put together an action plan that would turn their website into a customer magnet, attracting so many leads that they’re now franchising just to handle them all.
The Solution
A way for local businesses to dominate their city
A good local business website needs 2 things:
website traffic
high-conversion rate
As website marketing specialists, we delivered just that for Wraptitude.
1. Premium design
Wraptitude is all about quality work and great customer support, so they needed to convey that message through their website.
By focusing on simplicity and good photos, we created not just a beautiful website, but something welcoming and easy-to-digest for their local customers.
On the topic of cars, think of your website as similar to one.
If your car is bust up and old, you’d feel anxious to take it on the highway right?
It’s the same with your customers – they’d feel anxious to buy your services if your site made you look cheap and unreliable.
Wraptitude’s new website conveyed trust and authority – it comforted their customers, making them feel better about buying, and they did… a lot.
2. Boosting Conversions
Improving a website’s conversions is about making it more persuasive and increasing the number of visitors who turn into customers.
One of the many strategies we used was leveraging their testimonials.
It’s not just about showing off your reviews, but also how you do it and where.
Wraptitude’s old website hid their reviews at the bottom of the page, so many people weren’t seeing them!
Old Wraptitude Website
So we moved their reviews to the top of the page, made them branded and beautiful so they built trust with their customers.
Unfortunately, we can’t mention all the strategies we used otherwise this article would be too long.
Good news is we’re offering free consultation calls where we go over your site and suggest improvements you can make to attract more customers.
If you’re interested, book a call with Adam (our founder), and let’s have a quick chat.
Moving on…
3. Fast Website
Just like how good design makes you more trustworthy, so does having a fast website.
Our web development team worked their magic:
Clean code
Website speed boost tools
Having fast speeds also helps you rank higher in Google, which leads perfectly into our next point.
4. Rank #1 in Google
The higher you rank in Google, the more customers you’ll get, and you already know how important this is for a local business in the GTA.
Using Sites Delight Studio’s local SEO strategies, we brought Wraptitude’s webiste and Google business profile to the top of the Google search results.
Our strategy involved:
Local link building
Keyword research
SEO content writing
Now they enjoy a steady flow of fresh leads every day, but what exactlyare the results they got?
The Winning Results
Took them from 7 monthly contact form submissions to 50+
Increased their top 3 ranking keywords by 580%
Increased their organic website visitors by 700%
What does this all mean in simple terms?
It means Wraptitude is now getting more customers than they can handle so they need to start franchising!
Wraptitude already had an amazing service and good social media marketing. By fixing their SEO, text and design, they now have a website to match.
As a direct result of the Markham population being able to more easily find and trust their premium car wrap services, Wraptitude’s website lead flow increased by 615% in just three months.
The website design exceeded my expecations, and their SEO services have signficantly improved my site's visibility. I've seen a noticeable increase in traffic and customer engagement. Thank you for helping us grow faster Adam!
– Rex, Owner of Wraptitude
Put The Best Website Designer & Marketer To Work For You
Ready to drive more traffic, convert more visitors, and blow your competition out of the water? Send me a message and let’s start your next project together!