Residential & Commercial Roofing Contractor: Brand Design, Website
& Custom Automations
Brand and web build for a residential and commercial roofing and asset management company. I designed the identity, logo, and field signage, then built a 20-page Framer site around it: separate residential and commercial service paths with eight SEO service pages, location pages for the metro, a custom instant-quote form wired into the CRM at three points on the page with source tagging on every submission, a Google reviews component on a recurring API pull, an Instagram feed, structured data, and a phone-only app-style bottom nav with slide-up service and quote sheets. CTAs and FAQ are laid out per device for the property owners and managers they sell to. The whole site is engineered as a lead engine and measured on conversion.