I recently worked on redesigning and rebranding Fremen Presets with Bricks Builder. Fremen Presets is an e-commerce website selling digital guitar modeling presets and profiles. The target audience is mainly guitarists.

What may seem like a very simple design is actually a strategy developed from months of A/B testing and conversion tracking.

One of the main goals was to make digital profiles easier for non-technical computer users to purchase. Fremen Presets is proof that nothing beats off-page SEO and that building organic reach is the king of longevity. It took a lot of hard work to build it up, but there is no success without hard work.

You can see the live website here: https://fremenpresets.com/