Looking for new content ideas? Here are two types of video content you can make as a social media manager.
Long Form:
Long form content is typically used to get a message across, and educate the audience on a specific topic. This type of content can include long voice overs, text overlays, or a conversational "talking to the camera" feel. This can typically be found on TikTok (1-3 minute videos), or YouTube for an even lengthier option.
Short Form:
Short form content is typically used in the context of TikTok or IG reels, with videos ranging from 7-15 seconds. One popular method is to use a short (7 sec) sound, with a long piece of text filling the screen. People will to need more time to read the message, which causes the video to loop, and the algorithm to push the video on the FYP more.
This kind of content can be repurposed to Twitter, LinkedIn, and Facebook. YouTube recently came out with a "shorts" feature, that mimics this style as well.
