Creative Lead

Compiled UX interface wireframes and personas for 10+ high-profile accounts ahead of deadlines and under budgets yielding overall 20% improvement in client project costs.

Administered delivery of engineering prototypes and specifications for consumer applications aligned to market trends and brand identities, accelerated application delivery by average of 15%.

Established a unique tokenized design system, automating modifications and eradicating manual intervention; decreased design time by 75%.