Comprehensive Fashion Design Project

Awa DIAKHATE

Brand Designer
Fashion Designer
Content Creator
I spearheaded a comprehensive fashion design project for Dideva, where I brought a visionary concept to life, blending African cultural elements with contemporary design principles. This project encompassed every stage of the design process, from initial sketches to final product launch.
My approach began with in-depth research into African textile traditions and fashion trends, which informed the creation of unique patterns and fabric choices. I meticulously designed each collection to embody the elegance and richness of African heritage while ensuring it met modern fashion standards.
Throughout the project, I managed cross-functional teams, including designers, artisans, and marketing experts, to ensure seamless integration of design and production. I focused on maintaining high-quality standards and fostering innovative techniques to create a collection that was both visually stunning and commercially viable.
The result was a collection that not only celebrated African craftsmanship but also resonated with a global audience, showcasing my ability to execute a fashion design project from concept to market with creativity and precision.
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