This paper presents a new test to evaluate bond strength, in an attempt, to solve problems associated with traditional direct tension tests. The aim is achieved through a review of existing techniques, development of a gap assembly, fabrication of direct tension test moulds, development of Compression Pull-Off Test (CPOT) and evaluation of its results. The key parameters for bitumen and mastics were evaluated. The CPOT shows promising results for use of this technique to study cohesive as well as adhesive bond strength of binder.