Future Labs Identity Design at Goodwood Festival by George DentFuture Labs Identity Design at Goodwood Festival by George Dent

Future Labs Identity Design at Goodwood Festival

George Dent

George Dent

Design Direction & Branding Designed at Catapult Agency A refreshed identity for an exhibition space exploring the future of mobility at the Goodwood Festival of Speed. A new visual system giving Future Labs a more distinctive presence within the festival, bringing together emerging technology, ideas and innovation from across the world of mobility.

Goodwood Festival of Speed Future Labs

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Posted Oct 5, 2026

A refreshed identity for an exhibition space exploring the future of mobility at the Goodwood Festival of Speed.