Brand Expansion & Visual Identity System for Beex
Valentina Ulian
Brand Expansion & Visual Identity System
Expanded Beex's existing logo into a scalable system by developing creative guidelines, applications, and frameworks for consistent execution across multiple touchpoints.
Designed experiences including campaigns, social content, paid ads, presentation decks, event collateral and merch in close collaboration with cross-functional teams to deliver polished work across channels.
[INDUSTRIES]
Information Technology & Services
[ROLES]
⤷ Brand Designer
⤷ Visual Systems Designer
⤷ Marketing Designer
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Posted Sep 9, 2026
Expanded Beex's logo into a scalable visual identity system.
