Guapo Taco Identity

Brand identity for Guapo Taco — a bold, swanky taco bar in the heart of Denver slinging tacos, margs, and good vibes. I teamed up with the owners to bring their flavorful vision to life through everything from signage and menus to employee gear and merch. The custom wordmark we created is clean, confident, and built to last — striking the perfect balance between laid-back and legendary.