Oasis - Logo design and brand identity

The word Oasis: An oasis is a fertile area in a desert or barren environment, typically featuring water sources, such as springs or wells, that support plant and animal life. It serves as a refuge or haven in an otherwise harsh landscape.

Oasis: Cultivating a Greener Future

Oasis is a pioneering startup dedicated to transforming urban environments into thriving green spaces. We offer a curated selection of plants designed to enhance living spaces while promoting environmental well-being. Our mission is to inspire individuals to cultivate greenery, helping to combat pollution and improve the quality of life in cities. Through our user-friendly online platform, including a website and mobile app, we provide an accessible way for customers to explore, purchase, and care for their plants. Our innovative AI feature allows users to snap a photo of any plant, instantly receiving identification and care tips, making plant ownership more enjoyable and sustainable.

Join us at Oasis in our quest to nurture nature and create a healthier, greener world. One plant at a time.

Logo

The Oasis logo prominently features a striking flower at its center composed of four petals, symbolizing vibrant, flourishing life. This captivating bloom is encircled by an uneven ring, which represents the chaotic and polluted environments that challenge our planet. The contrast between the robust flower and the imperfect circle conveys a powerful narrative: while our surroundings may be degraded, there exists a potential for renewal and vitality.

This design encapsulates Oasis's mission to inspire individuals to embrace plant cultivation and environmental stewardship. The flower embodies hope, resilience, and the beauty of nature, urging us to take action in transforming our ecosystems. Together, these elements create a compelling visual identity that reflects Oasis's commitment to fostering a greener, more sustainable world, one where them flourishing of life is not just a possibility, but a reality.

Service: Branding   |   Year: 2024   |   Client: Oasis

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