User-Friendly Travel Insurance Landing Page for hGuard

I wanted to challenge how travel insurance is usually presented, cold, corporate, and full of jargon. hGuard is a fictional brand I created to reimagine that experience from the ground up. The goal was to make something that feels like a smart, protective travel companion, not a boring legal document.

The landing page is clean and friendly, with conversational copy that reassures instead of overwhelms. I focused on clarity: what’s covered, why it matters, and how fast you can get help. Every section was designed to build trust visually and emotionally, because in high-stress moments (like emergencies abroad), the last thing you want is a confusing website.