Sales dashboard

Cynthia Undisa

Data Visualizer
Data Analyst
Microsoft Power BI
I am excited to share my latest Power BI dashboard. This dashboard provides a comprehensive view of the sales data of a chocolate company, with metrics that offer valuable insights and trends across the years.
Year-over-year comparisons unveil the evolving trajectory of sales performance. We can see the spikes and slumps, which show us the company's journey. By dissecting these trends, we gain valuable insights into the factors driving growth or posing challenges.
The ability to filter by region provides a detailed understanding of sales trends. Every location has a different narrative to tell about customer preferences and market penetration, whether it is the quiet countryside or the busy metropolitan marketplaces. By using this segmentation, the organization can tailor its strategies to cater to a range of preferences.
Moreover, targeted marketing efforts and resource allocation are made possible by the identification of sales hotspots and unrealized potential. Data-driven insight supports every decision, whether it is introducing new product lines or expanding distribution channels.
In conclusion, the insights gleaned from this dashboard will help the company make informed decisions.
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