Building a brand identity for Poppin meant translating "sparkling fruit juice" into something that felt playful, bold, and unmistakably shelf-ready not just another drink brand blending into the cooler. The challenge was creating a flavor-driven color system distinct enough to work across four different fruits, while keeping one consistent, recognizable identity tying them all together.

Client

poppin

Year

26

Services

Brand Identity, Packaging Design, Art Direction