BLACK TRUFFLE Brand Identity & Packaging Design by Tasawar HayatBLACK TRUFFLE Brand Identity & Packaging Design by Tasawar Hayat

BLACK TRUFFLE Brand Identity & Packaging Design

Portfolio project
Tasawar Hayat
BLACK TRUFFLE : Premium Truffle Sauce Brand Identity & Packaging
KEYWORDS : Brand Identity, Packaging Design, Logo Design, Luxury Branding, Label Design, Food & Beverage Packaging, Minimal Typography.
OVERVIEW : Crafted a premium identity for BLACK TRUFFLE - a luxury truffle sauce brand. Goal was to make it feel luxury, modern and shelf-ready with bold minimal typography and strong shelf presence.
THE CHALLENGE:Client wanted to stand out in a crowded sauce market. Needed something bold and premium that looks expensive on shelf.
THE SOLUTION : Designed bold minimal identity with custom serif typography. Used black and gold palette for luxury feel and premium mockups.
DELIVERABLES : Logo & Brand Identity, Bottle Packaging, Label Design, Mockups & Presentation, Tote Bag & Merch Design.
PACKAGING'S DESIGN : The packaging treats the label as the primary storytelling surface. Rich, luxury-driven colors soften the boldness typically associated with truffle sauce, making the product feel premium and desirable. Clean minimal layouts allow the chaotic truffle elements to shine, while ingredient-led photography grounds the luxury in real food credibility. The result is strong shelf presence and instant recognition.
THANK YOU ! If you want to create a brand identity that's as unique and intentional as your business, reach out to me below. 💚

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Crafted a premium brand identity and packaging for BLACK TRUFFLE.

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