Designed and deployed an AI-driven content automation system using
Make.com and OpenAI to generate, optimize, and schedule social media posts. The workflow ingests content ideas from Google Sheets/Airtable, processes them through GPT for tone adaptation and hashtag optimization, and publishes automatically via LinkedIn API. Implemented error handling, content approval routing, rate-limit safeguards, and logging modules. Reduced manual content creation time by 65% while maintaining brand consistency and engagement quality.