Lizette has been with me for many years. In that time she's started multiple businesses, all successful. She's done more for the Microschool industry than many others.
I've not only consulted on all of her businesses but I've also coached her on a personal level. She has grown into someone that was very hesitant to do livestreams to owning multiple businesses and even speaking at Harvard.
This business had multiple parts, primarily consultation. She actually takes advantage of the calls and we have hour long calls regularly to discuss her business.
This project is specific to her website and online presence on organic search.
What was the task?
Tasked to build a website and create the online presence for a small private school. They are reporting improved enrollments, a lot of calls, and minimal "tire kickers."
The "Views Breakdown" shows how many times the private school was shown to someone on Google Maps and Google Search on desktop.
The "Device Breakdown" shows how many times the private school was shown to someone on Google Maps and Google Search on a mobile device.
Local Rankings
Below are results for a few keywords. Each number represents where they rank locally on Google.
The metric to look at is the SoLV, the Share of Local Voice. It shows how often your business appears in the top 3 search results. The closer to 100%, the stronger your visibility.
Marketing consultations that lead to building a website and creating an online presence for a small private school. They are reporting improved enrollments.