Think - Unconventional SAAS Website
Shahabal S
UX Designer
Webflow Developer
UI Designer
Figma
Webflow
❇️ Project Overview:
✦ About the client: Think is a revolutionary creator tool designed to empower businesses by delivering lead magnets in a simplified and efficient manner. This all-in-one platform streamlines the lead magnet creation process, catering to diverse business needs. The full project was designed in Figma with a heavy focus on creating scalable design systems and Webflow + React for development.
✨ The Goals:✦
The primary goal for Think was to enhance the lead magnet creation experience. As an independent consultant, I collaborated with the Think team to understand their vision and set out to optimize the user interface and overall functionality. The objective was to create a tool that not only met but exceeded user expectations
✦ Why did they choose me as an independent?
In his own words, Sam says:
Working with Shahabal exceeded our expectations. His innovative approach and commitment to excellence truly set him apart. The result was an outstanding lead magnet creator that resonates with our users and aligns seamlessly with our brand.
🚀 The Process:
To complete the project, I followed these key steps:
✧ Initial Assessment: Conducted a comprehensive review of Think's existing platform, assessing user interface design, functionality, and user experience.
✧ UI/UX Enhancement: Redesigned the user interface to ensure a seamless and intuitive lead magnet creation process. Prioritized user feedback to address pain points and enhance overall usability.
✧ Collaborative Development: Worked closely with the Think development team to implement design changes and introduce new features. Ensured a collaborative and iterative development process.
✧ Testing and Feedback: Rigorously tested the enhanced platform to identify and address any potential issues. Gathered feedback from beta users to refine and optimize the user experience further.
⤷ Solved a Challenging Thing: Addressed a critical challenge related to user onboarding and adoption. Implemented a guided tour feature within Think to help users navigate the lead magnet creation process seamlessly. This resulted in a significant improvement in user engagement and satisfaction.
✧ Integration of Brand Elements: Infused Think's original brand vision into the enhanced platform. Maintained a cohesive and unified design approach to reinforce brand identity.
✧ Continuous Improvement: After the initial rollout, continued to monitor user feedback and platform performance. Implemented updates and improvements based on user suggestions to ensure an evolving and user-centric lead magnet creator.
📸 Project Mockup
