Content Strategy & Writing for a Brand's Social Media Project

This client is a design brand that wanted to host their 2nd design event on social media, titled "The Designery" for a duration of 4 weeks.

Their goal was to create visibility, attract their target audience and drive engagement to the show.

I provided a 4-week content strategy, wrote content that aligned with my client's voice to attract participants and viewers, and drive engagements on Facebook, YouTube and Instagram.

The design event's visibility gained a 181% increase, gaining traction on YouTube, Instagram and Facebook.