In this role I leveraged data-driven insights to continually optimise Pinterest campaigns for success, driving business outcomes for clients. Gaining a deep understanding of advertiser goals to create impactful campaigns that resonated with domestic and international audiences was crucial. Building and fostering relationships with clients with a focus on growth and retention was also key for success, as well as collaborating across teams internally to create successful outcomes.
Key Achievements:
Ranking in the top three performers across the team in four consecutive quarters
Reimagining and restructuring standard operational practices within the team, leading to more efficient processes and increased outputs
Organising initiatives and events in the Product Team and Corporate Citizenship Team, including STEPtember, RUOK Day, blood donation runs, and team learning sessions.
Presenting and teaching new work processes to team members through monthly sessions