The client, a permanent makeup studio, required a complete social media redesign. The core objective was to establish a premium and trustworthy brand image to attract high-end clientele and visually communicate the exceptional quality of their services.
Design Concept and Solution
The visual strategy centered on luxury and sophistication, utilizing an exclusive black and gold color scheme. This palette established an aesthetic of prestige and high value.
My solution involved designing a comprehensive Social Media Brand Kit:
Platform Integration: Creation of dual cover designs optimized for both desktop and mobile viewing (maximizing visual impact across all devices).
Information Architecture: Design of 6 menu covers and 4 widget covers to clearly organize services, pricing, and FAQs, improving user flow and navigation within the page.
E-commerce Integration: Design of 8 distinct product covers (templates) to effectively showcase service packages and drive sales.
The final delivery was a scalable UI/UX brand package that transformed the social page into a luxurious, highly functional digital storefront.