Somewhere around September 2020, a zealous conversation with my fellow designer and our CEO turned into one of the coolest projects I’ve ever taken the lead on. The company’s rebrand included a new logo, color palette, fonts, brand guidelines, website, business cards, and other promotional materials. I spent about 6-7 hours a day on a Zoom call with the other designer. Finally, in April 2021, the new site was launched and the HomeSource Rebrand was introduced to the world.