This motion piece was built

This motion piece was built around the idea that all the benefits customers look for are available inside the Roldão Mais app. The animation highlights features such as exclusive discounts, shopping convenience, home delivery, promotions, and special offers, presented as if the user were searching for them.

The concept plays with the logic of a search experience, where each query reveals a different benefit of the app. Motion and transitions guide this exploration, keeping the information clear and easy to follow.

A light and playful soundtrack inspired by supermarket ambience reinforces the concept, adding familiarity and rhythm. Combined with dynamic motion, the piece communicates the app’s value in a simple and engaging way for social media.