Adidas Originals Social Campaign
Sean Park
I was invited by Adidas Originals & size? to create content around the launch of their new Yabisah footwear range. For this brief we was taken to Ibiza to create content that tied into the rave theme of the shoe at a party in Amnesia, Ibiza. My approach to this brief was to create a day in the life style video to document the trip and a designed carousel post using my graphic design skills.
Deliverables
A reminder of your deliverables whilst on the trip:
-X5 Stories (Min. x3 at size? x adidas Originals VIP area within Amnesia Venue)
-X1 Reel
-X1 Carousel
All to tag @sizeofficial, @adidasoriginals, @amnesiaibiza
Branding requirements
You are able to wear your own clothing during the trip – however, please do not feature any competitor sports brands in any of your content (Nike, PUMA etc)
On the night of the event – please wear your gifted adidas Originals Yabisah footwear.
Stills
Stills taken from Instagram Reel
Instagram Carousel
Instagram Reel
Like this project
Posted Mar 20, 2024
I created a number of social assets for a UGC for Adidas Originals & size? to promote the launch of their new Yabisah trainer collection and event in Ibiza.
