Ambient motion and functional delight
Gabby is a coaching and meditation platform developed for author Gabby Bernstein. The project focused on translating spiritual and mindfulness content into a premium digital experience. My role centered on the execution of the app's motion strategy, developing a balance between immersive visual environments for meditation and functional interactive components that enhance daily user engagement.
Celebrating milestones through reward animation
To reinforce positive habits and user retention, the motion system extends to key conversion and completion screens. I designed lightweight Lottie animations for success states and milestone completions, such as finishing a meditation challenge, utilizing celebratory visual rewards to provide satisfying feedback at the end of the user journey.
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Gabby is a coaching and meditation platform developed for author Gabby Bernstein. My role centered on the execution of the app's motion strategy.
