DATA JOURNALISM:

Alice Gee

Digital Marketer
Data Analyst
Copywriter
Can you guess which of these headshots are AI generated? On behalf of a digital PR agency, I quizzed 1,000+ recruiters to see if they preferred AI or real headshots. This piece was featured in highly relevant publications including Techradar and MSN, and won 27 links with an average DR of 72.
Extract from the copy:
"More and more providers are offering AI headshot generation services for resumes, websites and LinkedIn profiles–ranging from free internet portals, to bespoke services charging upwards of $129 per pack. But will generating an AI headshot benefit or compromise your application? And does the provider you choose (and the price point) make a difference? We surveyed 1,087 recruiters about headshots and asked them general questions about headshots in applications and to pick out their favorite headshots per applicant. What they weren't told was that some of these were AI-generated. In the second half of the survey, we explicitly asked the recruiters to identify AI-generated headshots and for their opinions on their increasing adoption. So, who is more hireable, you or your AI doppelganger?"
Partner With Alice
View Services

More Projects by Alice