Project Overview:

I had the opportunity to design and develop the official website for Darly Clean, a local cleaning business based in Charleston, South Carolina. Darly Clean is a small but growing business specializing in residential and commercial cleaning services, and the website was built with an emphasis on fast conversions and a user-friendly experience.

This project involved the complete design and development of a modern, SEO-optimized WordPress website from scratch. I worked closely with the business owner to ensure the website aligned with the brand’s vision and goals.

Custom Design: A clean and professional design tailored to match Darly Clean’s brand colors – Midnight Green (#063535), Aquamarine (#6FEDB7), and Mint Green (#D4FAE9) – while delivering a fresh and welcoming experience to potential clients.

• Responsive Layout: Mobile-first approach to ensure seamless performance across all devices, from desktops to smartphones.

• Conversion-Focused Elements: Integration of clear calls-to-action (CTAs), online booking form, and contact forms to boost engagement and leads.

• SEO Optimization: Implemented best SEO practices using All in One SEO, ensuring the site ranks well for relevant local cleaning service keywords in Charleston, SC.

• Fast Load Time: Optimized site speed with caching, image compression, and a lightweight theme for a smooth, fast-loading experience.

• Client Testimonial Section: Highlighted satisfied customer reviews to build trust with new visitors.

• Service Pages: Detailed service descriptions and tailored landing pages for the various services offered, such as residential, office, and deep cleaning.

WordPress: Custom theme for flexibility.

• SiteGround: Hosting provider chosen for reliability and performance.

• All in One SEO Plugin: To optimize on-page SEO.

• Elementor: For dynamic page building.

• WP Rocket: For caching and site performance.

The result was a sleek, responsive, and user-friendly website that enhanced Darly Clean’s online presence and allowed for easy client booking. Within the first month of launching, Darly Clean saw a 25% increase in inquiries and bookings through the website.

Project Link: DarlyClean.com