"Am Heuberg" a new residential development project in Vienna

Roman Hajek

Brand Designer
Web Designer
Web Developer
Adobe Illustrator
Adobe XD
In the heart of Vienna's 17th district unfolds the exclusive new development project 'Am Heuberg', whose naming is closely linked to its picturesque location. In my role as an expert in branding and web design, I was entrusted with the exciting task of giving this outstanding project a distinctive brand identity. The aim was to solidify its positioning in the market and optimize the entire marketing strategy.
At 'Am Heuberg', it's not just about buildings, but a way of life. The challenge was to reflect this unique ambiance in a consistent brand presence. Through a tailored branding strategy, an identity was created that captures the essence of the project while emphasizing its exclusivity and uniqueness.
With an effective mix of visual design and engaging user experience, my goal was to present 'Am Heuberg' optimally both online and offline. Web design became a central element in making the project's features digitally accessible. An intuitive layout, aesthetic design elements, and user-friendly navigation contributed to bringing out the attractiveness of the new development project online.
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