E-book/Lead Magnet Design for FreemiumTraveler

FreemiumTraveler is a travel and miles brand that helps travelers maximize their rewards, points, and perks for cost-effective trips. Their audience consists of frequent flyers, credit card users, and travel enthusiasts looking to make the most of their spending.

FreemiumTraveler had a strong draft for a lead magnet but needed a professional design to enhance its appeal and effectiveness. The client wanted a polished, visually engaging asset that aligned with their brand and encouraged sign-ups.

We took the client's draft and transformed it into a high-quality, conversion-driven lead magnet by focusing on:

Visual Storytelling: Using clean, travel-themed aesthetics to engage the audience.

Structured Layout: Organizing content for better readability and flow.

Brand Consistency: Ensuring colors, fonts, and design elements aligned with FreemiumTraveler’s identity.

Call-to-Action Integration: Enhancing key sections to drive conversions beyond the download.

With a more polished and engaging lead magnet, FreemiumTraveler was able to present a more professional image, strengthening brand credibility and increasing the likelihood of lead conversions.