Digimate: B2B SaaS Platform for Digital Human AI Interactions

Dmytro Dzandzava

Digimate: A Digital Human SaaS Platform for Next-Gen AI Interaction

A B2B SaaS solution empowering online retailers with immersive product customization, real-time 3D previews, and seamless AR experiences across platforms.
Services provided:
Product Design
Product Development (Front-end + Back-end)
Website Design & Development
Brand Design (Color palette, Logotype, Fonts, Design System)
Motion Design for the promotional videos

Background

DigiMate is a startup born to help companies leverage the power of AI and real-time 3D avatars — known as Digital Humans — for customer-facing roles like virtual assistants, onboarding guides, and AI support agents.
They approached Uni to shape the entire product experience: from brand voice and visuals to platform UX and infrastructure. The goal was to build not just a tech demo — but a scalable SaaS platform with real business utility and adoption potential.

Our Solution

We worked with DigiMate as a full-cycle partner — defining their positioning, product design, interface systems, and development stack to support fast iteration and market entry.

What We Delivered

1. Product & Brand Strategy
Defined DigiMate’s value proposition and audience positioning
Created a high-trust, high-tech visual identity system that balances creative innovation with enterprise-readiness
Designed a calm, confident color system and typographic voice for strong differentiation
2. Streamlined UX/UI Design
Built an intuitive UI that supports easy Digital Human setup, customization, and deployment
Designed step-by-step user flows for avatar creation, training integration (e.g. with LLMs), and publishing to website or kiosk
Included preview states, voice configurations, and modular persona profiles
3. Digital Human Platform MVP
Developed the frontend infrastructure and UI logic for modular AI agent deployment
Integrated 3D configurator logic to select appearance, tone, and conversational AI logic (via third-party LLMs and APIs)
Engineered real-time previews and multi-platform export logic for different client use cases (e.g. onboarding bot, sales assistant, etc.)
4. Launch Website & Visuals
Designed and built the public marketing website for DigiMate
Focused on conveying futuristic but credible tech, with structured storytelling and SEO fundamentals
Included motion and product walkthroughs using embedded 3D avatars and smart visuals

Outcomes

Delivered full MVP, branding, and marketing site in under 2 months
Created a scalable platform for onboarding new customers with preset avatars or customized Digital Humans
Positioned DigiMate as a competitive, market-ready player in the AI and virtual agent space
Designed reusable UI and system architecture to support ongoing platform features
Laid foundation for future integrations (chatbot APIs, analytics dashboards, enterprise SSO)
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Posted Jul 29, 2025

A full-cycle product and brand creation for an AI SaaS startup called DigiMate - building a scalable platform for conversational digital avatars.

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