For the new design of the banners, I removed repetitive text such as labeling “Facebook” next to the facebook social icon. The Facebook icon is universally understood as “Facebook” so there was no need to add it as a label. The headings were simplified so there was room to add “Profession Training” which is a newer, growing benefit of CareerLink centers as apprenticeships and on-the-job training becomes more popular and effective. Lastly, the new design uses photos that highlight a recovery occupation which is an occupation that pays a living wage and has future growth of opportunities.