What if public campaigns could make cities feel a little mor... by Ash MoarfaWhat if public campaigns could make cities feel a little mor... by Ash Moarfa
What if public campaigns could make cities feel a little mor...
What if public campaigns could make cities feel a little more human?
For the Human by Design challenge, I designed a series of public awareness campaigns that encourage safer, smarter, and more sustainable urban mobility. Envontra City became the fictional setting to bring those campaigns to life.
Using Envato assets as my primary creative toolkit, I explored concepts with GenAI, then refined every campaign through human judgment—from the message and visual hierarchy to composition, typography, and motion.
AI accelerated the creative process. Human creativity shaped the communication.
Thanks, @Envato for making this challenge possible.
What if public campaigns could make cities feel a little more human?
For the Human by Design challenge, I designed a series of public awareness campaigns tha...