Shopify Collection Page for CPG Store

This is an above-the-fold example of how your Shopify collection page could look after my optimization. These enhancements are just a few of the custom coding changes I can implement to improve user experience, boost conversion rates, and increase average order value.

1. I would highlight their five-star reviews in the announcement bar and make it clickable with a "shop now" call to action.

2. I would add a search bar with placeholder text to facilitate navigation.

3. I would add a bubble menu to help users get to their favorite products faster.

4. I would add a swipeable pill filter menu to highlight their signature scents.

5. I would add a promotional tile inside the collection catalog that highlights their current promotion.

6. I would display two products at a time instead of one to reduce unnecessary scrolling.

7. I would add a "Best Deal" highlight on top of their product kit images and reduce the price of their kits by 5% to 10% to encourage users to choose kits over single products.

8. I would simplify the product information by only showing the product image, highlight text, name, and an add-to-cart button displaying the product price.