MATE - Coffee Brand
Branding | Visual IdentityPackaging | Social Media
Mate is a single origin coffee produced in one of the mountainous regions of Colombia. There are three varieties, and each one contains different properties depending on its roasting, aromas, and aftertaste. For the development of the visual identity, we designed an iconography and graphics that represent the intensity of aromas and flavors of each coffee variety.
Keywords
Elegant
Ritual
Modern
Morning
Tasty
Cozy
Daily Habits
Focus time
Aroma
Flavors



LOGOTYPE


ICONOGRAPHY - SYMBOLS CONCEPT








SOCIAL MEDIA STRATEGY
0 likes · 39 views · Apr 11, 2023
Developed Brand Identity, Visual System and Packaging design of a premium Colombian coffee brand.