UX UI Design e-commerce

Victoria Lione

I am a UX UI and digital product designer. I design websites and apps. My goal is to help clients build amazing products through great design and technical performance.
I specialize in helping our clients build their online presence and grow their businesses through effective branding, Web & App Design. I am dedicated to crafting custom solutions that are tailored to your unique needs and goals.
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Vishmo

A purveyor of premium skincare and soothing spa treatments online, really wants to bring a sense of well-being to your fingertips. They’re about luxury meets mindful moments, letting you snag lovely products or book a blissful spa day, all within a calming digital haven.
Now, the team at Vishmo came to us looking to breathe some new life into their website—they wanted to take it from a simple catalog to a full-blown e-commerce powerhouse, complete with appointment scheduling! Their hope was to radiate calm, project an air of luxury, and build trust, all while wrapping users in an experience that mirrors the thoughtful care infused into their offerings.
Essentially, the mission was to craft a contemporary, almost sensory-rich, online shopping spree that encourages both discovery and relaxation. We envisioned a website that felt, well, indulgent but still inviting, seamlessly steering users from a casual browse to locking in an appointment or making a purchase. And honestly, we wanted every single corner of the site to whisper ‘wellness’ through crisp visuals, gentle animations, and little stories sprinkled throughout.
Okay, so what did we actually do? Well, first off, we tackled the UX & Journey Mapping.
We reimagined the navigation, splitting the experience into distinct pathways for spa services and product purchases, which, in my opinion, really helped to declutter the experience.
Then we mapped out the key journeys – getting straight to the shopping, nailing down those spa appointments, and even bundling up product and service deals.
And speaking of design, we developed a soothing, oh-so-elegant visual identity, using those lovely neutral tones, little botanical touches, and sophisticated typography. I think the botanical accents were my favorite.
We then wove in some soft scroll animations, captivating imagery, and those wellness-inspired illustrations, all to really forge an emotional connection. It makes a difference, trust me.
Finally, we designed modular sections – little building blocks, really – for things like product sliders, bundled packages, customer testimonials, and glimpses into their brand rituals. These were especially important when thinking about their goals.
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Posted May 24, 2025

Designs websites, e-commerce and apps to enhance online presence and business growth.

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