OutOut Mobile App Design

Adewole Kemisola

My Role Team Timeline

Product Designer-Interaction Designers Nov 2023 -
Design, Visual Design, User Flows, Product managers Dec 2024
Rapid Prototyping, Wireframing, Illustrators Information Architecture Developers(Mobile)

Tools

Figma, Miro, Figjam, Google Doc and Sheet

OVERVIEW

The concept for this app arises from the growing need for a streamlined and user-friendly solution to facilitate two main aspects of group activities these days: photo-sharing and splitting expenses. While there are existing apps that handle these tasks individually, our goal is to bring both functionalities together for a more comprehensive user experience.

WHAT WAS THE PROBLEM?

Building an all-in-one app for planning group events, sharing photos, and splitting expenses was no small task. The challenge was clear: bring together multiple features photo sharing, reel creation, and expense management into a seamless, intuitive experience that could support real-time collaboration, secure payments, and effortless organisation of content, all while keeping the user experience simple and engaging.

GOAL

Delivering an intuitive and highly user-friendly mobile app with a seamless user experience.
Allowing users to effortlessly share photos captured during group activities.
Empowering users to easily create reels from photos taken during group events.
Facilitating efficient fund transfers for settling expenses incurred during group activities.
Enabling users to organise photos and expenses according to specific activity categories.

WHO ARE WE SOLVING FOR?

We serve diverse user groups of friends, family members, and colleagues who enjoy organising group events and cherish the creation of lasting memories during these gatherings.

SOLUTION/ OUTCOME

OutOut is a mobile app that simplifies the process of planning events, photo-sharing and expense-splitting among groups of friends or family. The app provide a user-friendly platform for enhancing group coordination and communication as it pertains to the above-mentioned activities regarding group events.
SOME OF THE RESEARCH SURVEY QUESTIONS INCLUDES
Our first piece of research was carried out using an Online Survey. This research will give insight into the needs, wants and requirements of potential users of our photo-sharing and expense-splitting app focusing on the following core features: expense-splitting, photo-sharing and activity planning.
All findings captured within this report will help us to optimise during the ideation and design process, empowering us to create a user centred product
USER RESEARCH RESULTS AND FINDINGS
Some of the notable pain points that we identified or received as a response from the user survey
RESULTS
55% Increase in daily active users, indicating higher user involvement and interest in the platform.
65% Increase in user satisfaction scores, measured through surveys and feedback tools.
Simplified trip planning and coordination, helping users effortlessly discover interesting places, organise activities, share photos, and split bills all in one place.
Faster decision-making for group events, enabling users to suggest, vote, and finalise dates quickly, reducing back-and-forth communication.
CONCLUSION
If you found this case study insightful and are looking to elevate your digital product through thoughtful, user-centered design, let’s connect! Whether you need a clean, impactful interface, a smooth user journey, or a design strategy that drives engagement and results, I’m here to help bring your vision to life.
Let’s create something impactful together! 🚀
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Posted May 21, 2025

Designed OutOut app for event planning, photo-sharing, and expense-splitting. This lead to 75% Increase in daily active users, higher user involvement.

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Timeline

Nov 1, 2023 - Dec 31, 2024

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