Logan Pass Construction sought to enhance the company’s brand presence and differentiate its business, leading them to enlist the expertise of Creative Chain. The competitive field was rife with run-of-the-mill brands. The solution: create a lively digital brand set with great photography and sprinkles of color. Our exploration began with a light refresh of their brand identity, which included the introduction of new typography, a refreshed color palette, new icons, and other essential branding elements. Following this transformation, we meticulously constructed their new website from the ground up, shifting the perception of the brand.