Revamp Website
Qhoridatul Khanifah
Project Tasks for Revamping Website
Revamping PT. Fadnov Indonesia's website involves a series of strategic tasks aimed at enhancing its online presence, user experience, and search engine visibility.
From conducting detailed SEO audits and creating targeted content strategies to implementing technical optimizations and monitoring performance metrics, each task is crucial in ensuring the website not only meets but exceeds industry standards and customer expectations.
By addressing these tasks comprehensively, the project aims to drive traffic, and improve conversions.
Revamping PT. Fadnov Indonesia's website involves a comprehensive approach to enhance its online presence and effectiveness. Here’s an overview of key tasks:
1. SEO Recommendations Before Launch
Conduct a thorough SEO audit to assess current strengths and weaknesses.
Develop and implement a customized SEO strategy tailored to PT. Fadnov Indonesia's industry and target audience.
Include local SEO strategies to optimize for geographic relevance and attract local customers.
2. Creating Action Briefs for Blog
Develop detailed action briefs for ten articles focused on compressors, addressing local market interests and needs.
Define content objectives, target local demographics, and incorporate relevant local keywords.
3. On-Page SEO Optimization
Optimize meta tags, headers, and content with localized keywords and phrases.
Enhance internal linking and navigation structure to improve user experience and local SEO.
4. Redirections
Plan and execute 301 redirects from old pages to new ones while preserving SEO equity.
Ensure all local landing pages are correctly redirected to maintain local search authority.
5. Content Creation and Optimization
Develop localized content that resonates with the target audience and addresses local market trends.
Regularly update and optimize content to maintain relevance and improve local search rankings.
6. Technical SEO Enhancements
Conduct technical SEO audits to identify and resolve issues affecting local search performance, such as site speed and mobile-friendliness.
Implement structured data markup (schema.org) to enhance local search visibility and rich snippets.
7. Performance Tracking and Reporting
Set up Google Analytics and Google Search Console to monitor local search performance metrics.
Track local keyword rankings, traffic from local searches, and conversion rates.
8. Keyword Monitoring and Analysis
Monitor local keyword performance and adjust SEO strategies based on local search trends and competitor analysis.
Identify and target new local keyword opportunities to expand PT. Fadnov Indonesia's local presence.
9. Competitor Analysis
Analyze local competitors' SEO strategies and performance to identify opportunities and challenges.
Benchmark PT. Fadnov Indonesia's local SEO performance against local competitors.
10. Local SEO
Optimizing website pages with local keywords and phrases related to PT Fadnov's services and products.
Optimizing the PT Fadnov Indonesia Google My Business profile with accurate business information, including address, phone number, business hours, and service areas.
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Posted Jun 25, 2024
Revamping PT. Fadnov Indonesia's website involves a strategic approach to enhance its online presence, user experience, and search engine visibility.
