Focused on designing a series of targeted email campaigns for Raiffeisen Bank, tailored to engage its diverse customer base and drive marketing objectives. From personalized content creation to mobile optimization, our approach emphasized a seamless blend of creativity and strategy to deliver compelling messages aligned with the bank's brand identity. By incorporating best practices in design, personalization, and automation, email campaigns aimed to enhance customer engagement, promote products and services, and ultimately, drive conversions and retention rates. Through meticulous planning, collaboration, and data-driven optimization, our project exemplified a holistic approach to email marketing that empowers Raiffeisen Bank to connect with customers effectively in today's digital landscape.