Launched and grew the "Be Better" Instagram community from 0 to over 2,000 organic followers. Focused on delivering daily doses of motivation and information to young entrepreneurs and individuals striving for self-improvement. Designed an aesthetically pleasing grid layout, balanced with reels, posts, and carousels to keep the audience engaged. Leveraged targeted hashtags and relevant lingos to connect deeply with the community. Achieved high engagement rates through consistent content scheduling, strategic planning, and data-driven iteration.