My role was to create an experience that should reduce the time scheduling football events for coaches so they could focus on football. I discussed with my PM about the problem and how coaches managed to organize any football event without Smartcoach. We identified the critical challenges faced by amateur football coaches. All the coaches that we interviewed are complaining about the complexity of using so many apps, processes, and time of scheduling a training session with players. They asked if we could do it in one particular app without using any method to invite or manage the session. And we came up with the web app idea. In the app, the coaches can either create an event or manage the team with a single app. With Smartcoach, the coaches can add players to the team, and invite them to specific events that they created.