RapidRoute Brand Identity Design

The RapidRoute brand identity embodies speed, efficiency, and modern connectivity in the logistics and delivery industry. With its bold wing-inspired logo mark, the design symbolizes swift movement and reliability. The vibrant color palette of electric blue and lemon green creates strong visibility and memorability across digital, print, and transport applications. From delivery trucks and shipping containers to courier uniforms and mobile apps, this identity ensures RapidRoute communicates trust, innovation, and forward-thinking logistics solutions.