Case Studies - E-commerce
Anna Espina
Ecommerce Results:
International Success Stories 2023 – ROAS (Return on Ad Spend) greater than 6 across campaigns on platforms like Instagram, Facebook, and Google. Key strategies include data-driven audience creation and optimization of creatives through the RICE methodology. Email marketing workflows (e.g., abandoned cart, replenishment reminders) and CRO best practices contributed to campaign success(leadcontra.pptx).
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Posted Oct 8, 2024
International Success Stories 2023 – ROAS (Return on Ad Spend) greater than 6 across campaigns on platforms like Instagram, Facebook, and Google.
